The Prestige Collection, the most exclusive selection of hotels by Keytel, the world’s first alliance of independent hotels, has announced the addition of the prestigious Baglioni Hotels & Resorts group to its portfolio. This strategic partnership strengthens the collection’s presence in the Italian and British markets, adding seven new properties to its luxury network.

The addition of Baglioni Hotels marks a significant milestone in the expansion of The Prestige Collection’s portfolio, which has experienced growth of over 20% between May and July 2024, reaching a total of 160 hotels. This expansion reflects the brand’s commitment to hotel excellence and its goal of offering unparalleled experiences to customers worldwide.

Baglioni Hotels & Resorts is synonymous with elegance and sophistication, values that perfectly align with The Prestige Collection’s core principles of quality and excellence. This mutually beneficial collaboration not only enhances The Prestige Collection’s reputation but also boosts the international visibility of Baglioni Hotels & Resorts.

Gerardo García, Senior Vice President of Sales & Marketing at Baglioni Hotels & Resorts, states: “Becoming part of The Prestige Collection is a very positive step for both parties. It positions us alongside other iconic hotels and grants us greater visibility in international markets. We bring our expertise and an exclusive offering of luxury accommodations in key destinations across Italy, the United Kingdom, and the Maldives.”

These new additions contribute to the rapid expansion The Prestige Collection has experienced this year, standing out in Europe with Rosewood Villa Magna in Madrid and The Athenaeum in London, in the Middle East with Palazzo Versace Dubai and The Torch Doha, in Asia with Maya Ubud Resort and Chatrium Grand Bangkok, and in America with hotels such as Nobu Chicago in the United States and Hotel Alexander in Mexico.

In the Maldives, the collection maintains its strong presence with four properties: Baglioni Resort, Hideaway Beach Resort & Spa, Diamonds Athuruga, and Diamonds Thudufushi.

With these strategic additions, The Prestige Collection continues to expand its network of high-end hotels, adhering to strict standards to offer its clients an increasingly diverse and attractive selection of options for both leisure and business travel.